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Calvin Harris
Calvin Harris became the first artist in history to achieve six number-one singles from a single album on the UK charts with his 2012 album 18 Months, reflecting his massive commercial dominance during electronic dance music's mainstream American and European breakthrough of the early 2010s. His combination of DJ production work and his own genuine songwriting and vocal contributions distinguished Harris from producers who relied primarily on outside collaborators, and his production and songwriting work for other major pop artists extended his commercial influence well beyond his own recordings. Harris held the record for highest-paid DJ in the world for multiple consecutive years according to Forbes, reflecting the massive commercial scale electronic dance music and DJ touring reached during the genre's peak mainstream popularity in the early-to-mid 2010s. His combination of sustained chart dominance and his significant behind-the-scenes production work for other artists has made Harris one of the most commercially significant figures in electronic dance music's mainstream crossover era.
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David Guetta
David Guetta became one of the most commercially significant DJs in bringing electronic dance music production into mainstream American pop, and his collaborations with major pop and hip-hop artists throughout the late 2000s and 2010s helped establish the "EDM-pop" crossover sound that dominated much of that era's mainstream radio. His 2009 song "When Love Takes Over," featuring Kelly Rowland, and numerous subsequent collaborations with major American artists reflected Guetta's deliberate strategy of pairing electronic dance production with mainstream pop songwriting and vocal talent to maximize commercial crossover appeal. Guetta's sustained presence atop DJ Mag's annual "Top 100 DJs" industry poll across multiple years reflected his continued commercial and cultural significance within the broader global DJ and electronic music touring circuit throughout the 2010s. His combination of genre-blending commercial production and his sustained chart success across more than a decade has made Guetta one of the most commercially significant figures in bringing electronic dance music into mainstream global pop radio.
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