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The Cheesecake Factory
The Cheesecake Factory opened its first restaurant in Beverly Hills in 1978, evolving from a bakery started by founder Oscar Overton's mother, Evelyn, into a massive national restaurant chain famous both for its enormous, wide-ranging menu and for the dozens of cheesecake flavors that gave the chain its name. The restaurant's menu, running to well over 200 items across nearly every cuisine category, became a genuinely distinctive part of its identity, frequently cited in food media and comedy alike as an example of maximalist American restaurant menu design taken to its furthest extreme. Its cheesecake selection, sold both by the slice in-restaurant and as whole cakes to take home, ranges across dozens of rotating and permanent flavors, and the chain's cheesecakes are also distributed to other restaurants and retailers under separate branding. The Cheesecake Factory's combination of its famously enormous menu and its extensive, genuinely well-regarded cheesecake lineup has made it one of the most commercially significant dessert-focused restaurant chains in the country.
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Junior's Cheesecake
Junior's opened in Brooklyn in 1950 and became one of the most nationally recognized names in New York-style cheesecake, built around a dense, rich recipe that the restaurant has kept largely unchanged across more than seven decades of operation. The restaurant's original Downtown Brooklyn location, situated near several major theaters and courthouses, made it a longstanding meeting point for a wide cross-section of Brooklyn life, and its cheesecake became closely associated with New York City's broader culinary identity even as the restaurant itself expanded regionally. Junior's cheesecake became available nationally through grocery store distribution and mail-order shipping, letting the specific New York-style dense, creamy cheesecake format reach a national audience far beyond anyone able to visit the original Brooklyn restaurant in person. Junior's combination of its seven-decade unbroken Brooklyn history and its role in defining New York-style cheesecake nationally has made it one of the most significant single desserts in American food culture.
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