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Google Meet
Google Meet launched in its current form in 2017 as "Hangouts Meet," an enterprise-focused successor built from Google's earlier Hangouts video chat product, before Google rebranded it simply as Google Meet in 2020 and significantly expanded free access amid surging pandemic-era demand. The platform benefits from tight integration with Google Workspace, letting users launch video meetings directly from Google Calendar invites and Gmail with minimal setup, an integration advantage particularly valuable for schools and businesses already using Google's broader productivity suite. Google made Meet's premium features temporarily free to all users during the early months of the COVID-19 pandemic in 2020, a move specifically aimed at competing directly against Zoom's rapidly growing user base during that critical period of remote work and remote schooling adoption. Google Meet's combination of its deep Google Workspace calendar and email integration and its pandemic-era free access expansion has made it one of the most widely adopted video conferencing tools in both education and business settings.
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Zoom
Zoom was founded in 2011 by Eric Yuan, a former Cisco WebEx engineer who left the company after growing frustrated that WebEx's aging technology couldn't keep pace with a rapidly changing video conferencing market, and he set out to build a simpler, more reliable alternative from scratch. The company grew steadily through the 2010s before experiencing extraordinary, unprecedented growth in 2020, when the COVID-19 pandemic forced widespread remote work and remote schooling, causing Zoom's daily meeting participants to increase from roughly 10 million to over 300 million within just a few months. Zoom's name became so closely associated with video calling during the pandemic that "to Zoom" briefly entered everyday vocabulary as a generic verb for video conferencing broadly, similar to how "Google" became synonymous with web searching, regardless of which specific platform someone actually used. Zoom's combination of founder Eric Yuan's frustration with his former employer's outdated technology and its extraordinary pandemic-driven growth has made it one of the most consequential technology companies to emerge from the 2020s remote-work era.
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