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Khan Academy
Khan Academy began in 2006 when Salman Khan, a former hedge fund analyst, started recording math tutorial videos on YouTube to help tutor his cousin remotely, and the videos gradually attracted a large enough audience that Khan left his finance career to build Khan Academy into a full nonprofit organization. The platform's entirely free, ad-free model, funded through philanthropic donations from organizations including the Bill & Melinda Gates Foundation and Google, distinguished it sharply from the subscription-based business model most subsequent online education platforms adopted. Khan Academy's curriculum expanded well beyond its original math focus into science, humanities, computer programming, and standardized test preparation, and its mastery-based learning approach, letting students progress at their own pace rather than a fixed classroom schedule, influenced broader discussions about personalized education. Khan Academy's combination of its origin as a single tutor's YouTube videos and its enduring commitment to a free, philanthropically funded model has made it one of the most widely used and socially significant online learning platforms ever created.
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MasterClass
MasterClass was founded in 2015 by David Rogier, built around a genuinely novel premise for online education: rather than academic instructors, the platform recruits world-renowned experts and celebrities, including chefs, athletes, and artists, to teach polished, cinematically produced courses in their specific fields of mastery. The platform's production values, using film-quality cinematography and editing rather than typical webcam-style online course recording, positioned MasterClass as much as premium entertainment content as traditional education, blurring the line between the two categories. MasterClass's roster of instructors, including figures like Gordon Ramsay teaching cooking and Serena Williams teaching tennis, relies heavily on the specific celebrity and expertise of each instructor as the platform's core value proposition, a different model than platforms built around institutional academic credibility. MasterClass's combination of its celebrity-instructor business model and its unusually high cinematic production values has made it one of the most distinctive online learning platforms in the industry.
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