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Starbucks
Starbucks was founded in 1971 in Seattle by Jerry Baldwin, Zev Siegl, and Gordon Bowker, originally selling whole-bean coffee rather than prepared drinks, before Howard Schultz joined the company in 1982 and later purchased it, transforming Starbucks into the espresso-bar coffeehouse chain it's known as today. Schultz has said his vision for Starbucks was directly inspired by Italian espresso bar culture he encountered on a trip to Milan, and he built the company's identity around creating a comfortable "third place" between home and work where customers could linger over coffee. Starbucks grew into the largest coffeehouse chain in the world by store count, operating tens of thousands of locations globally, and the company pioneered numerous now-standard coffeehouse conventions, including its size naming system and mobile ordering technology that many competitors later adopted. Starbucks's combination of its founder's Italian espresso bar-inspired "third place" concept and its growth into the largest coffeehouse chain in the world has made it one of the most globally influential coffee companies in history.
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Dutch Bros Coffee
Dutch Bros Coffee was founded in 1992 in Grants Pass, Oregon by brothers Dane and Travis Boersma, Dutch immigrants' descendants who started the business selling espresso from a converted pushcart before growing it into a rapidly expanding drive-through coffee chain. The company built its identity around a distinctive drive-through-focused format with minimal or no indoor seating at most locations, along with an energetic, close-knit company culture emphasizing employee enthusiasm and community involvement at the local store level. Dutch Bros went public in 2021 and has continued rapid geographic expansion beyond its original Pacific Northwest roots, becoming one of the fastest-growing drive-through coffee chains in the United States over the following several years. Dutch Bros Coffee's combination of its founders' pushcart origin story and its rapid modern expansion as a drive-through-focused coffee chain has made it one of the fastest-growing coffee brands in the country.
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