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Starbucks
Starbucks was founded in 1971 in Seattle by Jerry Baldwin, Zev Siegl, and Gordon Bowker, originally selling whole-bean coffee rather than prepared drinks, before Howard Schultz joined the company in 1982 and later purchased it, transforming Starbucks into the espresso-bar coffeehouse chain it's known as today. Schultz has said his vision for Starbucks was directly inspired by Italian espresso bar culture he encountered on a trip to Milan, and he built the company's identity around creating a comfortable "third place" between home and work where customers could linger over coffee. Starbucks grew into the largest coffeehouse chain in the world by store count, operating tens of thousands of locations globally, and the company pioneered numerous now-standard coffeehouse conventions, including its size naming system and mobile ordering technology that many competitors later adopted. Starbucks's combination of its founder's Italian espresso bar-inspired "third place" concept and its growth into the largest coffeehouse chain in the world has made it one of the most globally influential coffee companies in history.
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Peet's Coffee
Peet's Coffee was founded in 1966 in Berkeley, California by Alfred Peet, a Dutch immigrant whose father had operated a coffee roasting business in the Netherlands, and Peet is widely credited with introducing dark-roast, high-quality specialty coffee to the American market well before it became mainstream. Peet's played a genuinely foundational role in the history of American specialty coffee, since the founders of Starbucks initially trained under Alfred Peet and purchased their original roasted coffee beans directly from Peet's before eventually developing their own roasting operations. The company has remained smaller and more regionally concentrated than Starbucks throughout its history, maintaining a reputation among coffee enthusiasts specifically for its darker roasting style and emphasis on single-origin and specialty-grade coffee beans. Peet's Coffee's combination of its founder's foundational role training the eventual founders of Starbucks and its sustained reputation for distinctive dark-roast specialty coffee has made it one of the most historically influential coffee chains in American coffee culture.
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